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00 | BUOY FLOOD

Floating a new subsidiary brand

Brand Identity  /  UX-UI Design
01 | THE BACK STORY

Buoy Flood is a subsidiary brand of Prosper Insurance, whose mission is to help keep their clients afloat with excellent flood insurance. Backed by their powerful policy matching technology, Buoy Flood makes the process simple and painless, enabling home owners to get a quote online in minutes.

 

When the team from Prosper Insurance approached us, Buoy Flood was little more than a concept for a spin-off brand. They were looking to develop a visual identity that communicated the speed and ease of their modern, tech-forward platform, while staying true to their friendly, customer-first roots.

02 | BRAND IDENTITY

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04 | FINAL THOUGHTS
"[Amador Creative] has been an absolute delight to work with. Ben goes above and beyond to listen to our needs and provide strategic and creative solutions. Ben is patient, kind, and cares about his clients. His knowledge and experience have helped elevate our brand and improve our client experience. I can relax knowing that any project Ben works on will be delivered at the highest quality."
Lauryn Adams, Marketing Manager
Prosper Insurance
03 | UX/UI DESIGN

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Leveraging the recently completed visual identity, we worked closely with the in-house marketing and development teams at Prosper Insurance to create the UX/UI design for the Buoy Flood landing page and quote funnel.

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